Connecting junior designers to projects and mentoring

User Experience Research Project

Project Details

Duration

User Experience Design

Team

4 Designers
2 Developers

Product Designer
User Experience Research
Interaction Design
Visual Design
Prototyping
Testing

Role

3 months
May - June 2023

Tools

Figma
Miro
Invision
Trello
Adobe Creative Suite

Overview.

Junior designers face challenges in gaining real-world experience and building a compelling portfolio. 
Lacking guidance through one-on-one mentorship and opportunities to work on projects that showcase their skills, their career progression is hindered.

The Challenge

Explore solutions that could solve the key problems through the research with junior designers that are seeking real-world projects and mentorship to build a compelling portfolio for employment.

Background mobile image

Bridging the gap between junior talent and real-world experience.

The Outcome

Improve project connectivity and mentor matching to create successful and enjoyable experiences for junior designers.

Features and Iterations

Community

Easy mentor scheduling flow

Complete the process within a few steps.

Design Collective Gif Project Finder

Streamline project finder

Find a project with a swipe.

Discussion forum to chat with mentors and other team members.

Community

The process

Design Process

Based on the Nielson Norman Group Theory and Lean UX process.

Interviews and survey

We used seven qualitative interviews and 36 survey participants to understand our users.

  • Discover the needs and challenges of junior designers looking for projects to practice their skills.

  • Identify junior designer’s feelings and emotions about their skills and experiences when trying to work on new projects.

  • How to improve the accessibility of real-world projects for junior designers?

Skillcanvas survey graph

We found the trend of individuals mostly thought that working on real-world projects was beneficial to their ultimate success as future professional designers.

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Findings

97%

Felt some anxiety while looking for opportunities.

52%

They don’t feel very confident about their skills.

88%

They would feel more confident if they had a platform to practice their skills on real projects - free of charge.

Gathering insights

We sorted the notes from the survey + interviews and categorized them to find commonalities and to synthesise the pains identified. We grouped these problems under common themes and features in the platform.

Affinity mapping

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Findings

  • Users need an opportunity to find real-world projects

  • Users want experience to gain expertise, and mentorship to help find opportunities to include in their portfolios.

  • Users would like to join a community of designers to connect and get input on their projects and portfolios.

We found it helpful to build a persona because it gave us a clearer visualization of who we were designing for. In order to see how we could help Irene, we charted out all of her actions to identify opportunities for help.

Persona and current journey map

User Journey
Design Collective user persona
skillcanvas competitor analysis

Competitive analysis

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Findings

  • There are missed opportunities to build a resource for junior designers trying to make their way in the designers professional industry.

  • The absence of opportunity to work within a team, gives a lack of skill building that junior designers really need.

Wireframing the solution

User Flow

Sketches

We iterated through sketches, wireframes, prototypes and usability testing to ensure a seamless, visually appealing, and inclusive final product that meets both user needs and business goals.

skillcanvas sketches 2
skillcanvas sketches

We made iterations to our wireframes, starting with lo-fi wireframes and moving to mid-fi wireframes. Seven users were asked to navigate through our lo-fi wireframes.

  1. Could the user create an account going through the onboarding screens?

  2. Were they able to locate how to connect with a mentor?

  3. Were they able to find the projects that they could sign up to work on that met their specific skill set.

Positives

  • Concept of Design Collective was well recieved.

  • User felt the catagories were clear.

arrow dot right

Work On

  • “Accelerate your growth” search option was not clear for the user.

  • Card options were not easily understood.

  • User felt that they were not familiar with nomenclature or design field enough to understand how to navigate the site.

  • Filter button on the project page was hard to locate.

Lo-fi iterations

Validating the design

Prototyping, Usability Testing

We conducted testing and incorporated user feedback to refine specific details.

  1. We transformed the project page cards into a visually appealing carousel to enhance the browsing experience. 

  2. Additionally, we modified the footer bar to read "Projects" instead of "Favorites" for clearer navigation. This enhancement not only includes the ability to favorite projects but also offers a comprehensive project management system.

  3. We also iterated on the coaching screens by conducting a preference test. This test revealed that users responded positively to the inclusion of dots that guided them from page to page, along with a button for easy navigation.

Midfi iterations

Preference Testing

screens 1
Screens 2

Developing the designs

I created my high fidelity mockups in Figma and then imported them into Invision to allow the engineers to inspect the file and export the HTML and CSS code.

I worked very closely with the Front End team to spec out any missing interactions that were not covered in the high fidelity mockups. I conducted a UX review of each front-end ticket that was implemented to ensure it was aligned with the designs before it went live.

dev hand off

Results & takeaways

Analytics, Metrics, User Feedback & Iterative Improvements

As a design team, we've integrated analytics, metrics, and user feedback throughout our project. We've analyzed conversion rates to understand how effectively our design drives user actions, and we've monitored task completion rates to ensure users can effortlessly achieve their goals within the platform. Our emphasis on long-term user behavior has provided valuable insights into user retention and engagement, guiding our iterative improvements.

Looking forward, we recognize the imperative of conducting further research to explore additional stakeholder perspectives. This includes understanding the specific needs of mentors who guide junior professionals and the requirements of project owners seeking collaborators.

Some key takeaways from this project are:

  • Create a strategic plan to launch an MVP. This helps deal with out-of-scope requests that could potentially derail the project and helps deliver a quality product in time.

  • User testing doesn't end after development. Design is a constant iteration of improving the experience for the end user. Always find ways to collect and listen to your user's feedback.

  • Involve engineering upfront. This helps to reduce any rework later on as an understanding of the technical limitations upfront will help to inform your design strategy.

Addressing usability concerns, such as inactive buttons, remains a top priority as we strive to optimize the user experience and ensure seamless interaction throughout the platform. This commitment to detail and continuous improvement underscores our dedication to delivering a robust and user-centric solution with Design Collective.